Definition card
FirmTech in one paragraph
FirmTech sells doctor-designed erection rings for men seeking firmer, longer-lasting erections. Its rings are designed with leading urologists, use an anatomical peno-scrotal fit, and work without pills or a prescription. The TechRing ($275) adds sensors that measure erection firmness, quality and duration and track nighttime erections through an app; FirmTech describes it as "Smart tech for your manhood". The Performance Ring and MaxPR cost $60 each. All are sold online, and through partner clinics and stores.